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Footwear business trade show to focus on innovation

on Monday,February 09,2009 20:02

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This year''s convention of the World Shoe Association will concentrate on innovation and recession-coping strategies but is also set to prove the vibrancy of the industry.

The organizers of the upcoming WSA gathering - which largely determines which styles will dominate in the upcoming season - expect 87 new exhibitors featuring nearly 150 designers and brands in every footwear category from luxury to fashion, active, juniors, comfort, and children''s shoes.

However, given the difficult economic times, industry experts, designers, and retailers will also focus on strategies to innovate in order to survive and stay competitive.


"Today, it is more important than ever for buyers to come to one place where they can discover all the trends and experience more product in less time, and the WSA [convention will] provide the ideal environment for that to happen," says Diane Stone, chief operating officer of the WSA Show. "In the footwear industry, those who continue to innovate will be the best positioned for the future."

WSA Show and The Collections at WSA - which is the luxury designer segment of the exhibition - provide the most comprehensive footwear and accessories gathering in the world. The three-day event will open in Las Vegas on February 12 and host participants from over 90 countries.

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