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Program seeks to spark social change through design

on Thursday,March 12,2009 20:03

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Worldstudio and the Adobe Foundation''s Adobe Youth Voices have launched a program that encourages students to use the power of design to bring about social change.

Design Ignites Change challenges talented high school and college students to use design to address social issues in their local communities through public projects that will stimulate thought, dialogue and action.

Within the framework of the project, students, educators and creative professionals will work with underserved high school students to give them a voice on important social issues. The program will also serve to introduce these high school students to the creative professions as a career option.

Thus far, 17 colleges and universities have joined the challenge and their students are working on responses to such global issues as racism, economic inequality and climate change.

"The response from the education and business communities has been phenomenal," says Worldstudio''s Andrea Pellegrino. "They see Design Ignites Change as a breakthrough initiative that will bring visibility to innovative solutions addressing a range of social issues."

The mentoring program will result in community billboard campaigns around the theme of tolerance, and the Design Ignites Change website will showcase the student work.

Projects submitted by December 31, 2009 will be considered for selection in the first annual Design Ignites Change Awards Program.

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