New video game trains future fashion designers to spot trends

New video game trains future fashion designers to spot trends

on Monday,November 02,2009 22:11


Video games and the world of fashion have dwelled in mutually exclusive circles until now, as Nintendo launches its newest title Style Savvy, a fashion design simulator complete with finance and business functions.
The game puts players in control of a boutique, where they serve as both manager and stylist to a diverse clientele hungry for new threads, but clueless of how to dress.

"(The game) inspires players to help customers express their style and creativity, all while managing a store, including budget and inventory," says Nintendo of America Executive, Cammie Dunaway. "The game includes more than 10,000 clothing items, shoes and accessories, which invite endless creative possibilities."

Boasting an online mode which allows players to compete against each other in runway based competitions and download updated fashions from actual designers, Style Savvy tasks gamers not only to design outfits tailored to a client''s personal taste, but to manage the inventory of the store based on cost and season as well.

To celebrate the game''s release, Nintendo held a fashion show at a Manhattan department store, where mother and daughter teams competed to se who had the best eye for fashion.

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