Madonna may become Macys latest fashion designer

on Tuesday,February 16,2010 23:02

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Pop icon Madonna could become the latest entertainer to enter the world of fashion design, as the singer is currently in talks with Macy's to launch an exclusive collection, Women's Wear Daily reports.

The self-proclaimed material girl will have the opportunity to express her love for all things worldly by lending her design skills to a line of apparel, intimates, accessories and footwear, according to the media outlet.

Insiders say that Truth or Dare - the name of a 1991 film that documented Madonna's Blonde Ambition tour - is under consideration for the name of the underwear and lingerie collections.

The news source says that Iconix Brand Group - which owns and licenses brands such as Candie’s, Bongo, Rampage, London Fog, Rocawear, Danskin and Badgley Mischka - is involved in negotiations for the line, which is expected to be contracted soon.

A deal with Macy's would not be the artist's first project in the fashion world, as she previously designed a line for H and M called M by Madonna, according to TransWorldNews.
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