HSN teams with Liza Minelli to launch The Liza Collection
on Monday,May 24,2010 18:05
Liza Minnelli and the Home Shopping Network will present The Liza Collection - an array of designer dresses and jewelry accessories - on June 30.
The fashion line will consist of limited-edition apparel and jewelry, including sequined separates and signature flowy pants. The jewelry is influenced by some of Minelli's personal pieces including necklaces, bracelets, rings and earrings.
Retail prices for apparel will range from $29.90 for a charmeuse scarf to $129.90 for a sequined boyfriend blazer. The prices for the Liza Collection jewelry will range from $39.95 for silver-tone triple heart pave drop earrings to $79.95 for a silver-tone pave rose bangle.
Lynne Ronon, executive vice president of merchandising for HSN, explained that working with an entertainer like Liza Minelli reinforces HSN's ability to bridge the worlds of fashion and entertainment.
When the Liza Collection debuts, Liza Minelli will appear on the HSN to kick off the programming. The network will be observing its 33rd anniversary in July.
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