Students enrolled in web-based art program win ADDY awards

on Thursday,July 08,2010 22:07


Individuals who are interested in art and design may be unaware of the opportunities an education at an online university can afford. Artists usually develop their skills through a bachelors degree program or other postsecondary training, according to the Bureau of Labor Statistics (BLS).

An online school based in California, Academy of Art University, boasts students who have already won world-renowned advertising competitions. The two masters in fine art (MFA) students recently took home ADDY awards for art direction, one of the highest honors artists can earn in advertising.

The duo worked together on an a print campaign for Mission Bicycle in San Francisco, which won a Gold ADDY award. They were inspired by local cyclists, and created an ad in which riders make up the frames of their bikes, representing the close connection between the two.

Another project designed by the creative pair was for the adhesive company Blu Tack. The campaign won them both a Silver ADDY award.

The two critically acclaimed advertisements were designed in a creative concepts class led by professors at the academy who work for ad agencies.

My passion for and advertising has prepared me to work in different fields and has given me the ability to explore something new and different, said one of the students.

Currently, both individuals are working on creating their own agencies while finishing their masters in advertising.

Median annual wages of individuals working in advertising were $105,960 during the 2008-2009 fiscal year, according to the BLS.
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