Former rapper Vanilla Ice uses LED lighting on new home renovation show
on Wednesday,October 13,2010 15:10
This month, LED Source - an international supplier of LED lighting - will be on a new television series called "The Vanilla Ice Project." The show is hosted by Robert Van Winkle, who is also known as Vanilla Ice.
In the first episode, Van Winkle remodels a foreclosed home in Palm Beach, Florida, and LED Source supplies EcoSense MiniFloods for the exterior lighting. The EcoSense product line offers energy savings of up to 90 percent. Additionally, since LEDs create nearly zero heat, they tend to last much longer than standard light fixtures. EcoSense MiniFloods can last between 10 to 12 years. Van Winkle later decided to install them in his own home as well.
"It's great to receive recognition through a national television series. Many people are unaware of the tremendous benefits of using LED lights, and this exposure will help spread awareness," said president and CEO Marcel Fairbairn.
Market tracker Strategies Unlimited predicts global sales of general-purpose LEDs will triple to $14.9 billion in 2013 from $5.1 billion two years ago.
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