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VMFA redesigns website and attracts new members

on Wednesday,November 17,2010 18:11

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Graphic designers can help individuals restructure websites, and attract new visitors as well. The Virginia Museum of Fine Arts (VMFA) recently announced that it has increased traffic to its website by 115 percent since a redesign lead by Ironworks, an information technology and management firm.

The institution says that in addition to attracting more people to its website, it has seen an increase in membership and social media interactions. The VMFA not only had Ironworks change the design of its site, but its content management system as well. The goal is to make the system easier for museum officials to navigate in the future.

"The expanded physical exhibition space allows the Museum to share more of its assets with the community as does the new website with over 300 items from the collection available online," said Will Loving, Ironworks chief officer of operations. "We are pleased to add VMFA to our roster of leading arts institutions."

Graphic design jobs are predicted to increase by 13 percent over the next eight years, according to the U.S. Bureau of Labor Statistics.
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