Kardashian sisters launch new line for Sears

Kardashian sisters launch new line for Sears

on Thursday,January 13,2011 22:01


Individuals who have dreams of entering a career in fashion might want to look to the Kardashian sisters for inspiration. The reality television stars turned designers recently announced plans to release an affordable new line for Sears stores across the country.

Kim, Kourtney and Khloe Kardashian inked a deal with the department store to develop a fashion line for shoppers between the ages of 17 and 35. The Kardashian Kollection will feature a number of different items, ranging from lingerie to handbags. Hats, gloves and shoes are also slated to be designed by the sisters, who have gained national recognition through their reality television show on E!.

"Not only do they have locations nationwide, but we recognize that Sears will allow us to reach multi-generations of fans and people who are interested in fabulous clothing at affordable prices," Khloe Kardashian told US Magazine.

Industry experts expect the sisters to make approximately $300 million in sales once The Kardashian Kollection makes its debut. The line will hit more than 400 Sears locations in August.

Employment in fashion design is predicted to rise 1 percent, according to the Bureau of Labor Statistics.

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