Palomar College
Graphic Communications encompasses the techniques of setting a mood and conveying information to the viewer using a variety of printing techniques, radio and television, and the Internet. Some degree programs and certificates include classes offered by other departments at Palomar College including Art, Business, Computer Science, Library Technology, and Radio and Television to provide the student a broad-based, interdisciplinary range of skills. Web Design The explosive growth of the Internet continues with rapid developments in the World Wide Web. The department provides in-depth instruction in leading edge software tools and techniques including site layout, database design, copyright and accessibility considerations, and portfolio development.. E-commerce Design Provides students with a basis for understanding and participating in the design and production of e-business and e-commerce. Specific skills for the E-Commerce Design certificate include Web production, site accessibility, shopping carts, site and data management, security, privacy, and commercial site promotion. Teamwork, problem solving, production process, communication and creativity are core competencies. Upon completion of the certificate, the student may find a job as a graphic designer, Web author, or graphical user interface designer. Internet Publisher Prepares students with specific skills necessary for entry-level employment in the field of multimedia design and production. Topics in multimedia authoring which includes production skills and authoring systems, multimedia design, content development and visual design of multimedia productions. Web Data Base Design The Web site developer must present the complexity and volume of information so that the site's visitor may make decisions quickly and accurately. Data-driven dynamic pages are also interactive, allowing the visitor to choose the information that they would like to see. The increasingly sophisticated site development for online stores and multimedia, for example, requires a range of diverse and multifaceted skills from database design, computer graphics, Web design, site design and architecture, graphical user interface design, to cross-platform competence. The World Wide Web, as a graphical user interface, offers new career opportunities to graphic designers who have the skills to maintain sites that contain large amounts of data that changes frequently. The ability to package, share, and manage data to consumers across the Internet is in high demand. The Web Data Base Design certificate prepares for employment in dynamic business environments that need large-scale as well as smaller sites. Web Graphics Designed to meet the increasing needs of organizations and businesses that publish on the World Wide Web. Specific skills for the Web Graphics certificate include typography, visual acuity, graphic design, Web color, and file formats. The certificate prepares students to gain competence with the basic applications used in industry for digital graphics and Web publishing. Teamwork, problem solving, workflow and production process, communication and creativity are core competencies. Upon completion of the certificate, the student may find a job as a Web production artist, graphic production assistant, or graphic designer. Web Motion Graphics Prepares students with specific skills necessary for employment in the field of Interactive Web multimedia design and production. A high level of skill and time are needed to create professional motion graphics. Specific skills include an attention to detail, knowledge of various illustration and animation software, technical and analytical problem solving, and visual acuity. Teamwork, creativity, communication, understanding of the production process and interactivity are core competencies. Typical job opportunities are in entertainment, business, corporate, and educational industries.
