Westmoreland County Community College
Graphic and Web Design, AAS WEB DESIGN OPTION Division of Computer Technology/Business The Web design option explores the design and production environment of creating engaging content and user experiences for print, Web and mobile publishing. Students learn the basic and advanced techniques of graphic and Web design, site planning and management, typography and color theory, storyboarding and animation techniques and audio/video Web media production. Students develop their skills with extensive hands-on experience using design, animation, video and audio tools from Adobe® for creating stunning visual effects as Flash content for integration for Web pages and mobile devices. Key areas addressed in this degree program include the creation of cutting-edge Flash animations and graphic effects, integrating audio and video into Web media, developing basic online game design, building various Web-page components, and designing interactive interfaces and content for Web pages, PDAs, mobile phones and next generation devices. Career Opportunities Graduates will have acquired the skills necessary for entry-level positions such as Flash designer, Web designer, digital artist, Interactive designer, Internet marketing designer, digital media producer or project coordinator. Competency Profile The curriculum is designed to prepare students to: . plan and create effective, cohesive design solutions using a variety of Web media . plan and design interactive projects that demonstrate navigational and organizational methodologies . create documents for media production such as proposals, treatments, scripts, storyboards, budgets, shot lists and production schedules . apply project management and teamwork skills to address digital media issues . use editing software to perform tasks such as adding titles, graphics and special effects . evaluate the technical proficiency of media productions . demonstrate academic knowledge required of all graduates including competency in: critical thinking, writing, information literacy, oral communication and quantitative reasoning . identify career and transfer options and assume a professional role in the workplace
